Regardless of the industry in which you operate, it’s undeniable that social media has become an essential platform for many businesses of all sizes to easily engage and interact with customers and potential customers, as well as boost visibility. But there’s more to social media than market reach and penetration and it can prove to be a powerful tool for driving dynamic business development too.
The scale of the recent security breaches at Sony, which led to the cancellation of The Interview’s theatrical release, can make the company’s problems seem beyond the realm of the average small business. But the security mishaps that created the circumstances for the hack are as applicable to modest local and regional companies as they are to multimillion dollar corporations.
It is really important for a business to have a presence online these days. The first step to take to achieve this is to create a website. When businesses set out to develop and set up a new website, one of the most important aspects they need to decide upon is a Web host.
When looking into the ways companies are hacked, you quickly realize that there are so many different tactics out there that it is mind-boggling. One of the more effective methods used recently is spear phishing, and in early December 2014, a new spear phishing attack was uncovered.
There are many different backup solutions out there available to small and medium sized businesses. While most owners are aware of the fact that any backup solution is important for a Disaster Recovery Plan, it can be tough to pick the right one for your business.
Google’s Android 5.0 has finally been released and many devices are starting to be upgraded. With the update comes a new layout and a number of new features, including a tweak to the way open and recent apps are handled. Dubbed Overview, this development offers enhanced views of open and recent apps.
Measuring the overall success of a marketing campaign is often dependent on a number of metrics. When it comes to measuring the success of your social media campaigns, the most common metric employed is the number of shares. Companies who post content online often find it difficult to get their content shared through.
December is one of the busiest months for many businesses, especially those in the service industry. Because of this, you will likely see an increase in call volume and you need to make sure that your VoIP systems are ready to cope with this boost. To ensure that your calls sound clear you might want to follow these useful VoIP system tips.
Malware is a constant threat to a business’s security. However, with many malware infections we tend to be able to learn a lot about them in a very short amount of time, which weakens the power of each attack. There is a new threat called Regin however, that is leaving many security experts baffled.
You may not want to rely on the Food & Drug Administration’s (FDA’s) app approval system: Roughly 90 percent of Android health-care apps have been hacked, and 22 percent of them were FDA-approved. That information comes from the latest State of Mobile App Security report from Arxan Technologies, which attributed the high rate to a lack of information, security training and resources in the health-care field.