“We are living in a digital world, and healthcare practices need a URL”. If Madonna could change the lyrics of her 1984 classic to speak to the healthcare industry, she may have sang something like this. A URL is just one facet of the digital strategy that hospitals and private practices alike will need to adapt if they wish to remain competitive in today’s world.
The words “free publicity” bring joy to the ears of many SMB owners. You don’t have a big marketing budget, so you need to find ways to cut costs as much as possible. Luckily Facebook has you covered. There are several ways you can promote your business on the world’s biggest social network that won’t cost a dime.
Having direct access to customers is a gold mine for SMBs and with the increasing popularity of live video services it’s just a matter of deciding what to broadcast. The strategies for live broadcasting are very different than pre-recorded video and it’s important to reevaluate how you’ll present company information in this medium.
Well over half of all surveyed internet users utilize Google’s Chrome web browser, and it’s not difficult to see why. The ability to customize your browser via third party apps, extensions and more makes surfing the web a truly personalized experience.
People love websites like TripAdvisor, Yelp and Angie’s List for a reason: feedback from real customers is invaluable when making a purchase decision. When it comes to Apple’s iPad Pro, you may’ve had some difficulty tracking down what actual users think about the tablet as it’s still a new technology.
Think happy thoughts. Peter Pan knew the power of positive thinking more than any of us, which is why if he had a business today it would have likely been a great candidate for cloud technology. You see, half the battle when adapting new IT, whether it’s the cloud or managed services, is going in with the right attitude.
Software developers make a profit by selling us the best product they can create. When selling pieces of their software in bulk they offer licensing packages to businesses so you don’t have to buy 100 copies of the same CD. Simple enough, right? Well, now that an increasing amount of services and tools are moving into the cloud it’s a lot harder to track how many licenses you’ll need and how much they’ll cost.
Your service provider, who you have tasked with looking after your company’s IT, has kept your business up and running for the past 10 years. Usually, that kind of longevity in developing continuity plans has resulted to some providers overlooking or underestimating certain issues.
If Google intended to build the hype for Android 6.0 by announcing its codename instead of the official one, then they did an excellent job. Promising “the sweetest, smartest Android version yet”, Google has fulfilled that promise with the Marshmallow update.
A recent initiative to give healthcare patients access to the notes their doctor or clinician writes about their visit is continuing its meteoric rise across the country. OpenNotes began a few years ago by researching the benefits of allowing patients to have access to their doctor’s notes.